DSI, a software developer of call center applications, asked Stelzner Consulting to design its corporate identity campaign. To learn more, read on . . .

One of the first objectives was the create a corporate slogan that conveyed the mission of the company. The result of a half day brainstorming session and 100's of permutations was the slogan "Building Global Relationships."
Because the company had an established logo, our goal was to create a new corporate image that would enhance their perception in the highly competitive world of telephony software. The design needed to be highly graphical and visually convey that they are an international company that brings people together. Zoom in on the corporate image (186K PDF)
Our next task was to design a professional looking company brochure / folder combo and write copy that complemented the new corporate image. Because the software industry changes rapidly, the client opted to focus this piece on the companies values and services. Zoom in on the corporate brochure / folder (331K PDF)
Because DSI's products were rapidly changing, we suggested datasheet template designs. These designs were printed in the same professional 4 color manner as the other pieces of collateral, however key sections were left blank for laser processing. This enabled DSI to custom create datasheets on-the-fly and still maintain the professional appearance of 4 color processing. Zoom in on the datasheet template (37K PDF)
An additional task involved creating a Powerpoint template so DSI could present live 4 color presentations to their clients. Zoom in on the Powerpoint template (134K PDF)
The next step was to create a web site that conveyed the new look and feel of the company.